Dynamic Email – An interactive way to get more done while staying in your inbox.
On March 26, 2019, Google announced the beta version of Dynamic Email for Gmail users. This feature was initiated to give Email an interactive feel. This feature was initially available for only G Suite users who could turn it on from their admin console.
As per the latest G Suite Update, from 2nd July 2019, Google will finally make this feature generally available to all Gmail users both free & paid. The Dynamic email feature of Gmail will be launched as “on” by default for all domains.
Your mailing experience is never going to be the same again.
As email users, whenever we receive a mail, we click on the CTAs mentioned and those take us to the respective websites where we perform rest of our operations. Suppose, you get the same mail, but now instead of getting redirected to the website, you are able to see and make changes in the mail itself. This is the power of the dynamic email.
The Dynamic email basically allows the email senders to embed AMP into messages themselves. This makes your message more actionable and updating it with the most current information now gets easy.
By making messages more actionable, we mean you can RSVP to an event, fill out a questionnaire, browse a catalogue or respond to a comment by remaining at the same Email at the same tab i.e. for users the body of an email would be much like a webpage.
Although as per Google’s update, this feature is currently available for web Gmail users only and will soon roll out for mobile users.
Let’s understand Dynamic email with another example. What happens when someone mentions you in a comment on the Google Docs? You simply get a notification mail. But with Dynamic Email feature turned on, you’ll see an up-to-date thread in Gmail where you can easily reply or resolve the comment, right from within the message.
This is how Pinterest is using Dynamic email feature to discover new ideas and save them to boards. This all is happening within the inbox.
How to Send a Dynamic mail through Gmail?
Gmail has always been particular about its enterprise-class security. Sometimes dynamic email can increase the risk of attacks on your mail. To prevent it, Gmail will firstly review those emails or senders before they can start with this feature.
In order to send a Dynamic mail, you need to register with Google by filling this registration form.
Make sure that your email meets all the guidelines and requirements as specified by Google.
Please note that Google will reject your registration application if you don’t send an email for review or if you send a test (blank) email.
How to Enable Dynamic Email Mode in Gmail?
Firstly, if you are a G Suite user, through your admin console, you can determine whether you want your users to use a dynamic mail feature. Follow the steps in order to enable or disable dynamic mode:
- Log in to your Admin Console.
- Navigate to Apps > G Suite > Settings for Gmail > User settings.
- Now ticking on the Enable Dynamic Email will turn this feature on and vice versa.
Please note that this beta feature is currently available only for G Suite users and not personal or consumer Gmail users. If you are planning to purchase G Suite, visit WIPLON. WIPLON is 18+ years old, one of the Finest Managed Cloud Solutions provider & Google Cloud Partner in India.